About Us
Our expertise is based on our 20 years of doing it, taking the chance living the dream day in day out. Our product and service based brand development has been based on just that doing it, not just talking about it but actually spending our own money time effort and energy and doing the heavy lifting.
Team
With a highly seasoned and experienced team
of branding experts who’ve been in the
marketing industry for over two decades, the
eVolution brands team is well-rounded in all
aspects of business coaching, strategy and
planning.
Bill Daker, President & Chief
Branding Officer
Bill started his entrepreneurial journey at
a very early age, cutting his teeth as an
entrepreneur from shining shoes and cutting
lawns learning first hand customers’
expectations as a business owner.
Bill is a guitarist/songwriter playing and
writing music since the age 11 and has
played and recorded professionally with the
Band Charmed Life and has opened shows for
the likes of American blues legend Buddy
Guy.
A true renaissance man, Bill is technically
trained electrician with experience in
industrial, commercial and residential
electrical and general maintenance and
installation. Bill worked as a lead foreman
for national retail pioneer Montgomery
Wards, which gave him unparalleled access
behind the scenes for the retail giant.
Based on years of industry experience, he
created his own full-service residential and
retail maintenance company
www.m2easy.com, where he has worked
for any number of retailers such as
Starbucks and T-Mobile. Bills thirst for
knowledge is driven by a deep passion for
marketing, an avid reader with a deep thirst
for knowledge consuming just about every
marketing book, web site/blog that offers a
true differentiating perspective related to
the brand marketing experience.
Bill went
on to develop the brand Cool Mountain
Gourmet Soda
www.coolmountain.com diving into a
category ruled by giants such as Coke and
Pepsi to produce an exceptional product
built on the quality of its mouthwatering
flavors such as Green Apple, Blue Razzberry
and Watermelon to name a few. Cool Mountain
today thrives in a self-developed franchise
bottling system that counts Dr. Pepper
bottling and Real Soda Ltd. as partners.
A natural evolution for Bill was to work
with Taensa Crown Bottle Cap Co. from a
local crown manufacturing company in Ecuador
where Bill built a well-connected crown
distribution system in the U.S., Bill
developed and co-owned Brandhawk marketing.
Bills passion for brand building has lead
him into numerous brand building
opportunities and pioneer dozens of
companies under the eVolution Brands
portfolio, including:
Chicago Root Beer www.chicagorootbeer.com
Go Green Emergyil www.gogreenermergyil.com
Leaf Power Stations www.leafpowerstations.com
Bill has
additionally developed and patented several
mechanical tools.
Bill started eVolution brands in 2005 to
leverage his wealth of brand building
expertise to those who are looking for
someone to move the needle without the high
cost and wasted time buried under an
avalanche of too much information with the
immediate resources to get their brand
marketing moving.